Cracking the Code of Luxury Fashion Growth: ₹21Cr in Sales at ₹23L Ad Spend (ROAS 11X)
Scaling luxury fashion isn’t about mass reach—it’s about precision.
How We Did It:
🔹 Audience Science – Targeted HNWIs & aspirational buyers using wealth indicators and lookalike modeling.
🔹 High-Impact Creatives – Minimalist, luxury-driven storytelling to sell lifestyle over products.
🔹 Precision Media Buying – 75% budget focused on Meta & Google, aggressive retargeting for high-intent users.
The Results:
✅ ₹21Cr+ in revenue at just ₹23L ad spend
✅ 11X ROAS, setting a new benchmark in luxury fashion marketing
✅ Repeat high-value customers & strong brand equity
Ready to scale? Let’s talk. 🚀
Efficiency in Health & Wellness: ₹74L Sales on ₹4.8L Ad Spend (15X ROAS)
Driving profitable growth in the competitive health & wellness space requires a mix of consumer psychology, precision targeting and data-driven execution.
Key Strategies We Used:
🔹 Hyper-Targeted Audience Segmentation – Focused on health-conscious buyers, fitness enthusiasts, and problem-aware consumers using behavior-based signals.
🔹 Trust-Driven Creative Approach – Leveraged expert-backed content, UGC testimonials, and benefits-driven messaging to build credibility.
🔹 High-Intent Funnel Strategy – Optimized for Google Search (high-converting keywords) + Meta Ads (education & retargeting).
The Results:
✅ ₹74L revenue on ₹4.8L ad spend
✅ 15X ROAS, exceeding industry benchmarks
✅ Sustained brand growth & repeat customers
Let’s make it happen. 🚀
Scaling Accessories & Handbags: ₹12Cr Sales on ₹67.9L Ad Spend (17X ROAS)
Luxury accessories demand more than just visibility—they need precision, aspiration and trust.
How We Made It Happen:
🔹 Audience Precision – Targeted fashion-forward, high-intent buyers using wealth indicators, premium brand affinities & RT strategies.
🔹 Luxury Storytelling in Creatives – Emphasized exclusivity, craftsmanship, and status through high-end visuals and aspirational messaging.
🔹 Multi-Channel Funnel Execution – Leveraged Meta (Reels, Stories, Carousel) + Google (Search & Shopping) + Influencer Amplification.
🔹 Smart Budget Scaling – Real-time bid optimization, dynamic creative testing, and lot more.
The Results:
✅ ₹12Cr+ revenue on ₹67.9L ad spend
✅ 17X ROAS, outperforming luxury retail benchmarks
✅ Sustained brand desirability & high-repeat purchase rates
Ready to grow your brand with precision? Let’s talk. 🚀
Cosmetic Brand: ₹92L in Sales on ₹8.8L Ad Spend (10X ROAS)
In the hyper-competitive beauty industry, growth isn about optimizing conversions, increasing AOV & fine-tuning every step of the customer journey.
How We Did It:
💄 Audience Targeting – Identified high-intent beauty shoppers, skincare enthusiasts & trend-driven buyers using behavioral data & purchase signals.
🛍️ AOV Optimization Strategies – Pushed bundled offers, cross-sells, and limited-time upsells to increase cart value per transaction.
📸 Product Page Enhancements – Improved page speed, added social proof and optimized CTA placements for seamless conversions. Google Search & Shopping Ads to capture ready-to-buy users.
📊 Real-Time Budget Scaling – Dynamic allocation towards high-performing products, audiences, and creatives to maximize efficiency.
The Results:
✅ ₹92L in revenue on ₹8.8L ad spend
✅ 10X ROAS, outperforming industry averages
✅ Higher AOV & optimized conversion rates
Want to scale your brand the smart way? Let’s talk. 🚀
Real Estate – High Volume Lead Generation for a Budget Housing Project
Objective: To drive mass awareness and generate high-volume leads for a 1RK, 1BHK & 2BHK residential project in Palghar, starting from ₹20 lakhs.
Challenges:
- Large volume of leads but low-quality inquiries.
- High drop-off rate from initial inquiry to site visit.
Strategy & Execution:
- Scalable Lead Generation: Focused on affordability-driven messaging to attract first-time homebuyers and investors.
- Geo-Fencing & Hyperlocal Targeting: Ensured ads were shown to relevant audiences in Mumbai and surrounding areas.
- WhatsApp & CRM Integration: Implemented WhatsApp-based lead nurturing to improve walk-in conversion rates.
- Channels Used: Google Search & Discovery, Meta Ads, YouTube, and WhatsApp Automation
The Results:
- Leads Generated: 36,000
- Cost Per Lead (CPL): ₹115
- Site Walk-ins: 1,800+
Scaling Dental Care: 50 Walk-ins Every Month with Precision Marketing
Driving consistent, high-intent footfall for a dental clinic isn’t about running generic ads—it’s about local intent, trust-building & seamless patient conversion. At Madonics, we crafted a hyper-targeted strategy to generate 50+ walk-ins every month, ensuring steady patient flow and growth.
How We Made It Happen:
🦷 Localized Targeting – Used geo-fencing, Google Local Search Ads & Meta campaigns to reach people actively searching for dental services nearby.
📍 High-Intent Keyword Strategy – Focused on “dentist near me,” “best dental clinic,” and service-specific queries like teeth whitening, root canal, and braces.
👩⚕️ Trust & Credibility Creatives – Leveraged patient testimonials, before-after transformations, and doctor-led videos to build confidence.
💬 Seamless Lead Nurturing – Integrated automated follow-ups, WhatsApp reminders, and easy appointment booking for higher conversion.
The Results:
✅ 50+ walk-ins every month from digital campaigns
✅ Higher appointment booking rates with automated follow-ups
✅ Stronger local brand presence & patient trust
Want to grow your practice? Let’s make it happen. 🚀
